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Digital Media Measurement and Pricing Summit

Sponsored by Strategy Institute: WAA members get a 15% discount

Tuesday 22-Jan-08 8:30 AM to Wednesday 23-Jan-08 5:30 PM EST

Speaker: Two days, dozens of speakers

Bridgewaters
11 Fulton Street, atop the Fulton Market Building
Manhattan NY
Google Maps | Hotels Near | Yahoo! Maps

Phone: (212) 608-7400

Details for "Digital Media Measurement and Pricing Summit"

Get your answers here on how to best invest your digital marketing dollars and where to spend them.

Cut through the ambiguity and uncertainty!

Why You Should Attend This Summit:

  • Learn how to justify and improve your return-on-investment
  • Adopt best practices to enhance optimization and relevancy of digital media buys
  • Secure strategies to increase consumer engagement and media touch points
  • Build new relationships with key players in digital marketing
  • Get your questions answered on the spot by leading experts in digital media

Join our panelists! This is your one-stop-shop for the latest solutions in tracking, measuring, and pricing:

  • User Generated Content
  • Social Networking
  • Search Engine
  • In-Game Advertising
  • Mobile Marketing
  • Digital Out-of-Home
  • Streaming Media
  • Virtual World
  • Podcasting
  • Widgets

Speaker Two days, dozens of speakers

 
 
 

Eric Bader, Co-Managing Director, Brand in Hand
Aaron Barnes, VP of Global Sales & Business Development, Friendster
Pete Blackshaw, EVP, Nielsen Online Strategic Services, Nielsen BuzzMetrics
Brian Bos, Vice President, Convergence Director, Mindshare–Team Detroit
Alan Boughen, Senior Partner, Director, NeoSearch@Ogilvy
Margie Chiu, VP of Strategy, Avenue A| Razorfish
Craig Daitch, Director of Interactive Strategy, PHD
Benjamin Ezrick, Senior Strategist of Digital Innovation, OgilvyInteractive
Aaron Goldman, VP, Marketing & Strategic Partnerships, Resolution Media
James Hering, EVP, Director of Integrated Marketing, TM Advertising
Greg Kahn, SVP, Strategic Insights, Optimedia
Joe Marchese, President, Archetype Media
Laura Marriott, President, Mobile Marketing Association
Dan Miller, Vice President, Neighborhood America
Christine Peterson, NY Media Director, Carat
Amanda Richman, SVP, Director of Digital Services, MediaVest
Chris Schembri, SVP Media Planning & Partnerships, Discovery Communications
Art Sindlinger, VP/Activation Director, Starcom USA
Jatinder Singh, EVP, Director of Measurement and Accountability, Universal McCann
Todd Steinman, COO, M80
Emily Timko, Account Director, Avenue A| Razorfish
Eric Wittlake, Vice President, Director of Data and Analytics, Media Contacts

 

 

 

Chris Allen, VP/Director of Video Innovation, Starcom USA
Yoav Arnstein, General Manager, North America, Eyeblaster Inc.
Susan Bratton, CEO, Personal Life Media
Karna Crawford, Director of Media & Interactive, Sparkling Brands, Coca-Cola
Nick Dimitrakiou, Partner, Media, Kinesis Marketing
Ari Paparo, VP of Rich Media, DoubleClick
Jeffrey Diskin, SVP– Brand Management, Hilton Hotels
Konrad Feldman, CEO, Quantcast
David Herscott, President, MEA Digital
Bob Liodice, President, Association of National Advertisers
Kim Luegers, Associate Media Director, DraftFCB Chicago
Chris MacDonald, Association for Downloadable Media
Kevin MacLean, Managing Director, West, PHDiq
Jarvis Mak, US Director of Research & Insights, Media Contacts
Bob Martin, Vice President, Group Media Director, Universal McCann
Bryan Moffett, Sponsorship Operations Manager, NPR Digital Media
Jack Myers, CEO, Myers Publishing
Ari Paparo, VP of Rich Media, DoubleClick
Patrick Quinn, President & CEO, PQ Media
Christina Radigan, Associate Director of Marketing and Communications, Outdoor Media Group
Michael Ribero, CEO, Reactrix
Robert Victor, Product Manager of Emerging Media, DoubleClick
Andreas Roell, President & CEO, Geary Interactive
Heidi Skinner, Director of Emerging Media, Critical Mass
Slavi Samardzija, VP, Group Director, Insights & Optimization, Wunderman
Ted Tagami, VP Business Development, Millions of Us
John Taylor, CEO, Ecast
Terri Walter, VP of Advanced Marketing Solutions, Avenue A| Razorfish

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WAA members receive a 15% discount on event registration

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 Event Contact

 
Strategy Institute
(866) 298-9343
(866) 298-9344 FAX
http://www.strategyinstitute.com/012208_dmmp_waa/dsp.php
   

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