Events
Calendar of Events
Calendar listings include WAA produced events and WAA corporate member events. Corporate members must login in order to post an event.
WAA produced events include our monthly Webcast Series, the WAA Base Camp and our official conference, the eMetrics Marketing Optimization Summit.
The WAA also is a co-producer of the WAA and UBC Award of Achievement in Web Analytics.
eMetrics Marketing Optimization Summit
The Official Summit of the WAA
Marketing executives, managers, and business intelligence experts have been meeting at the eMetrics Marketing Optimization Summit since 2002 to increase the return on their marketing investments. This global conference and expo is recognized as a driving force for the application of marketing analytics, process, and technology for optimizing marketing value and informing business decisions.
- München, March 23-24, 2010
- Toronto, Canada, April 6-9, 2010
- San Jose, May 3-7, 2010
WAA Base Camp Workshops
Revised format for 2010!
- Toronto Canada, April 6-7, 2010
- April 6: Introduction to Web Analytics 101
- April 7: Applying Web Analytics 102 or Search Analytics for Search Marketers 201
Online Education Program
The award winning WAA and UBC Award of Achievement in Web Analytics is now being offered through the University of British Columbia. WAA members receive a special member rate.
The WAA recently released its Knowledge Required for Certification document, an overview of the knowledge required to pass the certification test.
